• Name:
  Pedro Loureiro
• Company:
  Kart and Bike
• Location:
  Matoshinos, Portugal
• Description:
  Importer
• Attractions:
  Pedal go-karts and trampolines

The best promotion is promotion in practice. Seeing, trying out, experiencing. That applies to the latest ice cream and also for karts. In Portugal karts were barely known there before 2003. So to immediately import them in massive amounts was daunting prospect for Pedro Loureiro.

What Pedro concluded was that he had to work with BERG Toys. That are what a bit of surfing on the net had shown him. Everywhere on the net the quality of BERG Toys was praised. And what was also important: BERG Toys had no representation in Portugal.

Fortunately BERG Toys was quite prepared to work and cooperate with Pedro Loureiro.  So he started with fifteen go-karts for rental. The Portuguese turned out to be crazy about the karts and also about the family bicycles. Both customers and other prospective concessionaires loved the karts. Within the year Pedro owned eight rental points in Matoshinos, these were manned by students that he paid by the hour.

In parks and along beaches, Pedro Loureiro's karts were being driven everywhere in Matoshinos. "People had never seen karts before and we got some very strange looks", Pedro jokes.

Not only did the customers fall for the karts, but prospective concessionaires as well. Pedro was asked the question "Can we rent them out also?" Attraction parks were interested, as well as event agencies. For Pedro this was a great opportunity and he was quickly on the phone with BERG Toys!

We are now five years down the line. Pedro Loureiro has stopped renting karts as he feels that this would be competition to those who are now his clients. He also no longer has time for it. The import and distribution of karts and family bicycles of BERG Toys requires all his attention. He is very busy with it and business is going well.